Unlocking The Benefits of Face Serum

The skincare industry is evolving at a very fast pace. New brands are emerging with new ideas every day, and we have a new product now and then in the market. While it's heaven for a skincare enthusiast or someone who is an expert in skincare, it can be a little overwhelming for someone who is a beginner or someone who does not have a lot of knowledge about skincare. One of the most popular and confusing skincare products is serums. Serums are concentrated topical elixirs that are specially formulated to target a particular skin concern.

These lightweight formulations pack a powerful punch with concentrated active ingredients designed to penetrate deeper layers of the skin. Whether your concern is dehydration, acne, pigmentation, scars or signs of ageing, today we have a serum for all skin concerns. In this blog, we will dive deep into the world of serums and will see the benefits of face serum they hold and how these can be useful to transform your skin from drab to fab in just a few drops!

What are Serums?

Serums are a highly concentrated form of active ingredients. These active ingredients differ based on the skin concern, targeting specific skin concerns such as hydration, acne, pigmentation and signs of ageing. While most of these can be used without any consultation with a dermatologist, some serums are extremely concentrated, consisting of highly active ingredients and should only be used with a prescription.

In this blog, we will talk about regular serums that anyone without prescriptions or by a dermatologist can use. The lightweight and fluid consistency of serums allows for deeper penetration into the skin, delivering nutrients and active compounds more effectively than thicker creams. 

Benefits of face serum

1) Hydration Boost: One of the primary benefits of using a serum is boosting hydration. Dehydrated skin is the reason for many skin conditions like dryness, patchyness, and dull and tired-looking skin. Serums often contain humectants like hyaluronic acid, glycerin, and other moisturizing agents that attract moisture to the skin and lock it in. This helps to plump the skin, reduce the appearance of fine lines and wrinkles, and restore a youthful glow. 

2) Targeted treatment: Face serums are formulated to target a particular skin concern, making them highly effective. If you are dealing with uneven skin tone or dark spots and hyperpigmentation, look for serums with Vitamin C. Vitamin C has antioxidant properties, which help to reduce dark spots and even out uneven skin tone. Light Up Beauty’s Blaze Vitamin C face glow serum contains Tetrahexyldecyl Ascorbate, aka THD ascorbate, which is India’s first in its type. It is an oil-soluble form of Vitamin C. Since most of our skin is made up of lipids, fats and oils, THD ascorbate, being oil soluble, is able to penetrate the skin 3X faster than any other Vitamin C.

vitamin c glow serum removes pigmentation

THD ascorbate, after penetrating the skin gets converted to Ascorbic acid which provides all the benefits. Since THD Ascorbate is not a direct acid, it is even suitable for sensitive skin and is less likely to irritate the skin barrier. Studies have shown that THD Ascorbate is effective in reducing hyperpigmentation, even in cases of melasma. THD Ascorbate is a much more stable molecule than L- Ascorbic Acid, meaning it degrades much slower than the other Vitamin C available on the market. Light Up Beauty’s Blaze India’s first Vitamin C serum infused with THD Ascorbate at a very reasonable price, and its quality is equivalent to international market standards. 

3) Anti-ageing properties: Many serums contain ingredients that are targeted to defy signs of ageing, like fine lines and wrinkles.  Ingredients such as peptides, antioxidants (like vitamin E and green tea extract), and retinoids work to stimulate collagen production, improve skin elasticity, and reduce the appearance of wrinkles. Regular use of these serums boosts collagen production, leading to firmer and more youthful-looking skin.

4) Acne control and fighting: Serums targeted to reduce acne are formulated with ingredients like Salicylic Acid or Tea Tree Oil. These ingredients are acne-prone skin’s BFF. These ingredients help to unclog pores, reduce inflammation, and regulate oil production, making them a valuable addition to a skincare routine aimed at combating breakouts and maintaining clear skin.

5) Firming and Elasticity: With age, the skin loses its elasticity and firmness, leading to skin sagging. Serums enriched with peptides, ceramides, or growth factors can help improve skin firmness and elasticity. These ingredients support skin structure, leading to a more lifted and toned skin appearance.

Spalsh hydrating serum

Light Up Beauty’s Splash Hydrating Face Serum is infused with Ceramides, Butterfly Pea Flower and Pineapple. It is a lightweight serum that absorbs so quickly into the skin. It leaves the skin plump and hydrated without feeling heavy or greasy. It is great for people with dull and dry skin who are looking for a boost of hydration. It is also suitable for someone with oily skin and who hates to wear thick, greasy moisturizer for hydration. Since it does not contain any harsh chemicals or ingredients, it is even suitable for people with sensitive skin. 

Tips to incorporate serums in your skincare routine

To reap all the benefits of face serum, it is important to incorporate it correctly.

  1. Start with a clean canvas: Start by removing all the dirt and oil from your face using a gentle and mild cleanser. Look for a cleanser that suits your skin type and complements the serum that you are using. For example, if your concern is acne and you are using serums with salicylic acid, look for a cleanser that compliments it and contains ingredients like salicylic acid or tea tree oil. This will help support the serum and give you faster results. Light Up Beauty’s Dewdrop face wash for acne is a mild cleanser infused with Butterfly Pea Flower and Blueberry. It removes all the dirt and excess oil without stripping off the skin’s natural barrier. It helps fight bacteria-causing acne and is very gentle on the skin. 

  2. Apply Serum: Always apply serum on damp skin and gently pat it into your skin. Allow it to absorb fully before applying any additional products. Remember not to rub the serum or go too harsh on the skin, as this can lead to loose and saggy skin. 

  3. Moisturize: Lock everything in with a good hydrating moisturizer. Look for a non-comedogenic moisturizer that does not clog your pores and lead to breakouts. Light up Beauty’s Wave hydrating day cream is a good option as it has 5% Squalane and 2% Niacinamide that help in provisioning hydration, fading spots and boosting oxygen in the skin. It keeps the skin hydrated for more than 72 hours and gives your skin that dewy and supple feel.

  4. SPF is a must: SPF is non-negotiable in a skincare routine. Finish your daytime skincare routine with a broad spectrum SPF so that you keep your skin protected from harmful UV rays. Gold Rush Vitamin C sunscreen by Light Up Beauty has SPF 60 PA ++++ with Gold Standard Vitamin C and 1% Ceramide Complex, which not only protects your skin from UVA and UVB rays but the THD ascorbate, aka Gold Standard Vitamin C, also reduces pigmentation and dark spots.

advantages of vitamin c sunscreen

At the same time, the Ceramides help repair the damaged skin barrier and provide nourishment to the skin. It is India’s only sunscreen with the Gold Standard of Vitamin C, which is a more stable variant of Vitamin C that goes deeper into your epidermal layer and helps reduce hyperpigmentation and dark spots while protecting your skin against harmful rays.

Along with that, it has zero white casts and is a non sticky formula, so it does not feel heavy or greasy on the skin. It gives a dewy finish with a broad spectrum of protection, perfect for Indian weather and skin. It is infused with THD, which is one of its kind in India. THD ascorbate is a much more stable form of Vitamin C, which helps reduce dark spots, hyperpigmentation, and early signs of ageing. It is a potent antioxidant that is even suitable for sensitive skin as it is not a direct acid. It is lightweight, non sticky and has zero white cast. It absorbs into the skin in just 3 seconds, making it perfect for Indian weather. 


Face serums are a powerhouse product that has proven efficacy against many skin concerns. Choose a serum according to your skin concern. From hydrating parched skin to combating the signs of ageing and promoting a more even complexion, these potent elixirs offer a multitude of benefits for anyone seeking to elevate their skincare routine. By understanding the ingredients and ways to use glowing skin products, healthy-looking, even skin. Embrace the transformative power of face serums and embark on a journey to discover the beauty of a well-nourished complexion.